Effective branding is fundamental to any leading business, whether it be large or small. But many ‘start-up’ businesses overlook the importance of developing a brand, as it can seem costly and time consuming. Covering the following branding basics will ensure you are able to start marketing and promoting your business from the word go with confidence and professionalism - and without breaking the bank.



 ...continue reading this post

I recently wrote an article on the Top 10 Tips for Working with your Website Designer or Developer which was featured on Barefoot Basics - a new website for women in business to connect, learn, share and support one another. You can read Part One of the article by clicking here and Part Two of the article is featured here. I would love to learn about the experiences you have had working with a website designer or developer - was it an easy and enjoyable process, or did you encounter difficulties? Please leave your comments below! ...continue reading this post